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Bot facts & stats

4 sourced facts about internet bots and chatbots, each with the context behind the number. 4 more are in today's round and appear here after it closes.

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Going deeper

About what share of all web traffic is generated by bots rather than humans?

Answermore than half

Bots range from helpful search-engine crawlers to malicious scraping and fraud bots.

Source: Wikipedia, Internet bot (2024) en.wikipedia.org

In 2016, about how many chatbots were created on Facebook Messenger in the platform's first six months?

Answerabout 30,000

Chatbot creation on Messenger then kept accelerating over the following year.

Source: Wikipedia, Chatbot (2016) en.wikipedia.org

Expert level

Per a widely cited 2023 estimate, how much more energy does a single ChatGPT query use compared with a Google search?

Answerabout 10x as much

That energy gap is one reason AI chatbots raise questions about data-center power use at scale.

Source: Wikipedia, Chatbot (2023) en.wikipedia.org

A 2012-2013 Comscore study found what share of ad-campaign impressions were never actually shown to a real human, often due to bots?

Answerover half

So-called ad fraud bots quietly consumed a large share of digital advertising budgets during that period.

Source: Wikipedia, Internet bot (2013) en.wikipedia.org

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